Concept

What is a Willit pickup cabinet?

A Willit pickup cabinet is a sales point tailored for producers, open 24/7. It is not a generic locker system but a personalized point of sale that attracts your specific customers. The concept is ready to be deployed anywhere in the world.

How does personalization work?

Every cabinet adapts automatically to your product range. The visual identity, mood, and customer messaging are tailored to what products are in the cabinet.

Artisan products get a premium look that attracts quality-conscious buyers
Local produce gets a fresh, natural look that speaks to conscious families
Wild products get a forest atmosphere that appeals to nature enthusiasts

Cabinet sizes and configurations

From a small 10-litre cabinet to a full sales space. Size is adapted to your needs.

Mini (10L)

For a single producer with a small range

Standard

Multiple shelves, diverse selection

Premium

Large capacity, multiple producers

Sales space

An entire room or area for producers

Location strategy

We do not place cabinets randomly. Every location is calculated to match the products: right product in the right place, close to the right customers. The concept scales globally and is ready for deployment anywhere.

Technology

Refrigerated storage

The cold chain stays intact. Products stay fresh regardless of pickup time.

Smart access control

Customers pick up their products securely via the app or a code.

Real-time monitoring

See your product status and sales data in real time.

Pricing

Pricing is shared dynamically between cabinet users. No large upfront investment. You pay only for usage.

Frequently asked questions

Pricing is shared between users. Contact us and we will find the right solution for your situation.

Cabinets are refrigerated and temperature is monitored in real time.

Food safety comes first. Products must meet regulatory requirements.

Through the Willit platform, local signage, and the producer's own channels.